Journey Lens: Elevating Multifamily Housing Through Customer and Associate Journey Research
[Stuart, Florida], January 1st, 2025—Journey Lens, founded by multifamily industry leaders Jamie Gorski and Tami Siewruk, specializes in customer and associate journey research. Their goal is to help property management firms and real estate investors enhance rent revenue and maximize Net Operating Income (NOI). By focusing on the human experience and leveraging actionable insights, Journey Lens delivers proven strategies for better operational results and meaningful connections.
A Research-Driven Approach to Multifamily Success
Journey Lens takes an analytical and human-focused approach to customer and associate journeys. Their services are tailored to the unique needs of multifamily housing professionals and focus on three key areas:
- Boost Resident Satisfaction and Retention
Actionable insights from Journey Lens Reports address resident needs and improve satisfaction.
- Streamline Operations
Research highlights areas where teams can optimize performance and improve efficiency.
- Empower Teams
Actionable recommendations equip employees with strategies to boost engagement, satisfaction, and loyalty.
With comprehensive research and data-driven recommendations, Journey Lens helps create stronger communities and teams while improving rent revenue.
Leadership Rooted in Industry Expertise
Journey Lens’ leadership team combines decades of industry expertise:
Jamie Gorski
With decades of experience as a Chief Marketing Officer and Chief Experience Officer, Jamie Gorski is recognized for her strategic vision, branding expertise, and ability to drive revenue. Jamie has served on influential boards, including Zillow’s Multifamily Advisory Board. Her specialty areas include customer journey mapping and leveraging data to identify growth opportunities.
Tami Siewruk
Tami Siewruk is a multifamily industry visionary with decades of hands-on experience in multifamily development, leasing, marketing, and management. Her ability to spot emerging trends and transform them into actionable growth strategies makes her a standout leader. Tami has also developed effective tools and resources that empower multifamily professionals to meet their goals.
Together, Jamie and Tami bring an unparalleled depth of expertise, ensuring Journey Lens delivers exceptional solutions tailored to the multifamily industry.
Partnering for Purpose and Profit
Journey Lens is dedicated to supporting multifamily professionals by delivering measurable results that improve ROI and community well-being:
- Improve ROI
Streamline operations and maximize profitability through research-driven actions.
- Increase Resident Retention
Create positive living experiences that foster long-term resident loyalty.
- Empower Teams
Provide employees with tools and strategies to achieve their maximum potential.
Whether you’re managing properties, investing in real estate, or leading a multifamily team, Journey Lens is here to improve rent revenue, maximize NOI, and build thriving communities.
Learn More
Discover how Journey Lens can help you achieve your multifamily goals at www.JourneyLens.com.
Media Contact:
Barbie Figueroa
Email: info@JourneyLens.com
Phone: (772) 418-3816
About Journey Lens
Journey Lens specializes in customer and associate journey research, offering tailored solutions to enhance the multifamily experience. By deeply analyzing renter and employee journeys, they deliver actionable insights that improve rent revenue, maximize NOI, and build stronger communities. Co-founded by multifamily industry leaders Jamie Gorski and Tami Siewruk, Journey Lens combines decades of expertise with data-driven innovation. Their mission is to transform multifamily housing by prioritizing human connections and operational excellence.
