|
Marketing |
Roomorama
Compete.com
RentShout |
|
Management |
MyApartmentMap: Lets
users calculate the exact rents for any location in the US. The
website crawls most of the online classified sites to real time
data, then uses Google Maps to allow the user to pinpoint exactly
where they want to live.
 |
|
General
Social-Media Sites These social-media sites provide excellent opportunities
for community and companies to advertise; promote specials, events
or services; and feature knowledgeable employees. |
Wikipedia: Besides
creating your own business reference page on Wikipedia, you can
connect with other users on Wikipedia's
Community Portal and at the village pump, where you'll find
conscientious professionals enthusiastic about news, business,
research and more.
Newsvine: Feature top employees by
uploading their articles, studies or other news-related items to
this site. A free account will also get you your own column and
access to the Newsvine community.
43
Things: This site bills itself as
"the world's most popular online goal setting community." By
publicizing your company's goals and ambitions, you'll gain a
following of customers, investors and promoters who cheer you on as
you achieve success.
Wetpaint: If you're tired of blogs
and generic Web sites, create your own wiki with Wetpaint to reach
your audience and increase your company's presence online. You can
easily organize articles, contact information, photos and other
information to promote your business.
Frappr: Embed a Frappr map and
guestbook into your company's Web page so that you can pinpoint
exactly how users find your site, discover in real-time what they
have to say about your company profile and services, and create an
"interactive, fun and engaging" spot for visitors.
Yahoo! Answers: Start fielding
Yahoo! users' questions with this social-media Q&A service. If you
continue to dole out useful advice and link your answer to your
community/company's Web page, you'll quickly gain a new following of
curious people.
|
|
Social-Media/Social-Bookmarking Sites Our favorite sites on the Web . On these sites you can comment on,
upload up and ranking different newsworthy articles. You can also
create a member profile that directs traffic back to your
company/community's Web site. |
Reddit: Upload stories and articles on reddit to drive
traffic to your site or blog. Submit items often so that you'll gain
a more loyal following and increase your presence on the site.
Digg:
Digg has a huge following online because of its optimum usability.
Visitors can submit and browse articles in categories like
technology, business, entertainment, sports and more.
Del.icio.us: Social bookmark your way to better business
with sites like del.icio.us, which invite users to organize and
publicize interesting items through tagging and networking.
StumbleUpon: You'll open your online
presence up to a whole new audience just by adding the StumbleUpon
toolbar to your browser and "channel surf[ing] the Web. You'll
"connect with friends and share your discoveries," as well as "meet
people that have similar interests."
Technorati: If you want to increase your blog's
readership, consider registering it with Technorati, a network of
blogs and writers that lists top stories in categories like
Business, Entertainment and Technology.
Ning:
After hanging around the same social networks for a while, you may
feel inspired to create your own, where you can bring together
clients, vendors, customers and co-workers in a confidential, secure
corner of the Web. Ning lets users design free social networks that
they can share with anyone.
Squidoo: According to Squidoo, "everyone's an expert on
something. Share your knowledge!" Share your industry's secrets by
answering questions and designing a profile page to help other
members.
Furl:
Make Furl "your personal Web file" by bookmarking great sites and
sharing them with other users by recommending links, commenting on
articles and utilizing other fantastic features.
Tubearoo: This video network works like other
social-bookmarking sites, except that it focuses on uploaded videos.
Businesses can create and upload tutorials, commentaries and
interviews with industry insiders to promote their own services.
WikiHow: Create a how-to guide or tutorial
on wikiHow to share your company's services with the public for
free.
YouTube: From the fashion industry to Capitol Hill,
everyone has a video floating around on YouTube. Shoot a
behind-the-scenes video from your company's latest commercial or
event to give customers and clients an idea of what you do each day.
Ma.gnolia: Share your favorite sites with friends,
colleagues and clients by organizing your bookmarks with Ma.gnolia.
Clients will appreciate both your Internet-savviness and your
ability to stay current and organized.
|
|
Professional-Networking Sites Sign up with these online networking communities as a
company/community or as an individual to take advantage of
recruiting opportunities, cross-promotional events and more. |
LinkedIn: LinkedIn is a popular networking site where
alumni, business associates, recent graduates and other
professionals connect online.
Ecademy: Ecademy prides itself on "connecting business
people" through its online network, blog and message-board chats, as
well as its premier BlackStar membership program, which awards
exclusive benefits.
Ryze:
Ryze lets members organize contacts and friends; upcoming events;
and even job, real-estate and roommate classifieds.
YorZ: This networking site doubles as a
job site. Members can post openings for free to attract quality
candidates.
Xing:
An account with networking site Xing can "open doors to thousands of
companies." Use the professional contact manager to organize your
new friends and colleagues, and take advantage of the Business
Accelerator application to "find experts at the click of a button,
market yourself in a professional context [and] open up new sales
channels."
Facebook. Businesses vie for advertising opportunities,
event promotion and more on this social-networking site.
Care2:
Care2 isn't just a networking community for professionals: It's
touted as "the global network for organizations and people who Care2
make a difference." If your business is making efforts to go green,
let others know by becoming a presence on this site.
Gather: This networking community is made up of members
who think. Browse categories concerning books, health, money, news
and more to ignite discussions on politics, business and
entertainment. This will help your company tap into its target
audience and find out what they want.
MEETin.org: Once you've acquired a group of contacts in
your city by networking on MEETin.org, organize an event so that you
can meet face-to-face.
Tribe: Cities like Philadelphia, Boston,
San Francisco, New York and Chicago have unique online communities
on tribe. Users can search for favorite restaurants, events, clubs
and more.
Ziggs:
Ziggs is "organizing and connecting people in a professional way."
Join groups and make contacts through your Ziggs account to increase
your company's presence online and further your own personal career.
Plaxo:
Join Plaxo to organize your contacts and stay updated with feeds
from Digg, Amazon.com, del.icio.us and more.
NetParty: If you want to attract young professionals in
cities like Boston, Dallas, Phoenix, Las Vegas and Orlando Fla.,
create an account with the networking site NetParty. You'll be able
to connect with qualified, up-and-coming professionals online, then
meet them at a real-life happy-hour event where you can pass out
business cards, pitch new job openings and more.
Networking For Professionals: Networking
For Professionals is another online community that combines the
Internet with special events in the real world. Post photos, videos,
résumés and clips on your online profile while you meet new business
contacts.
|
|
Niche
Social-Media Sites Link up with one of these social-media sites to narrow down your
target audience. You'll find other professionals, enthusiasts and
consumers who are most likely already interested in what your
community/company has to offer. |
Mixx: "Your link to
the Web content that really matters." Submit and rate stories,
photos and news to drive traffic to your own site. You'll also meet
others with similar interests.
Small Business Brief:
When members post entrepreneur-related articles, a photo and a link
to their profile appear, gaining you valuable exposure and
legitimacy online.
Sphinn: An online forum and
networking site for the Internet marketing crowd. Upload articles
and guides from your blog to create interest in your own company or
connect with other professionals for form new contacts.
BuzzFlash.net: This
one-stop news resource is great for businesses that want to
contribute articles on a variety of subjects, from the environment
to politics to health.
HubSpot: HubSpot is
another news site aimed at connecting business professionals.
|
|
|
|
